Something odd happened to advertising in the 1960s - there was a huge creative revolution led by a small group of artists and designers who wanted to shake up the corporate advertising world. Responsible for some of the most successful campaigns in history (Nike’s ‘Just Do It’, ‘Got Milk?’ and Apple computers) these people have changed the way we perceive products and in some cases how we live our lives. Mostly unknown outside their industry, here they talk candidly about their careers and the ever changing face of advertising which, love it or hate it, is here to stay. The film is worth the admission alone just to see Ridley Scott’s original Apple Mac computer advert from 1984.
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